NVIDIA to unveil “AI-focused” GPU technologies at CES 2025, as teased by Inno3D

Inno3D has begun hinting at new “AI-Enhanced Features” in anticipation of CES 2025, suggesting that the event will “be a major occasion for PC enthusiasts and professionals alike.” While not explicitly stating so, Inno3D has indicated that Nvidia will unveil its RTX 50 series of GPUs at CES 2025. After all, their press announcement clearly refers to DLSS, which is a feature exclusive to Nvidia.

According to Inno3D's statements, Nvidia’s RTX 50 series will emphasize AI. They have pledged “enhanced AI-driven upscaling,” “AI-boosted power efficiency,” and “AI-accelerated graphics.” Furthermore, “Neural Rendering Capabilities” have been indicated, which Nvidia may spotlight in their marketing for the RTX 50 series.

When Nvidia unveiled its RTX 40 series, there was a significant emphasis on “full ray tracing.” For the upcoming RTX 50 series, Neural Rendering appears poised to be a noteworthy topic. This could represent the new benchmark that Nvidia aspires to reach, leveraging its AI advantage to advance gaming in a direction that benefits GeForce products.

References to “Advanced DLSS Technology” suggest that Nvidia might introduce a new iteration of DLSS at CES. Alternatively, it could indicate that their RTX 50 series will enhance DLSS to achieve greater performance improvements than previously. Are we about to witness second-generation DLSS Frame Generation, or a more refined DLSS upscaler?

Nvidia will be heavily promoting AI with the launch of Blackwell. However, the implications for gamers remain uncertain. Will AI expand its relevance to gamers beyond just AI upscaling? Will Nvidia’s new AI features aimed at gaming be revolutionary? We will have to wait and observe what Nvidia has in store for us at CES 2025. And as always, while waiting for more exciting news, remember to use our comparison tool to find the best deal for your next favorite game.